What we do

Horizontal Markets

Three disciplines that apply whatever your sector. They are where most of our engagements begin.

Disciplines, not sectors

Growth, technology and the way work actually gets done are problems every organisation has, and they rarely announce themselves in the terms of the industry you happen to be in. A company that believes it has a systems problem often has a process problem; a company that believes it needs funding often needs a plan it can defend first.

Because these disciplines are general, we can be useful to organisations of any size and in any market — and they combine readily with our vertical sector work where both apply.

Startups and Small Businesses

Hands-on support for companies with genuine potential: plan, goals, funding readiness and an experienced voice in the room.

Startups and Small Businesses

Website Application Development/Integration

Web applications that are built to be maintained, and made to talk properly to the systems around them. AI tools form a fundamental part of our development approach, although the human overview is key to the correct solution.

Website Development

Business Process

Finding where the work actually goes, then redesigning the process rather than automating the mess.

Business Process

How the horizontal work is delivered

We start by understanding the need — the commercial problem you are actually facing, not the one the brief describes. From there we agree a small number of realistic goals and a set of stretch targets we will push you towards, and we are explicit about what it will take to reach them.

We then meet regularly and watch progress against those goals. We will not shy away from telling you where we think you are falling short, and we expect the same candour in return.

Not sure which of these you need?

Most engagements start with a conversation about the problem rather than the discipline. Tell us where the business is and where you want it to be.

Contact Firette